Know the face behind GLOWNZ

In this blog we get to know Te Miringa Maia Marere Parkes, the owner of GLOWNZ, who worked along side us creating content for social medias and websites.

We had the pleasure of meeting Te Miringa Parkes when she came into our studio wishing to incorporate her ring light hire business into our business. We found Te Miringa to be a very driven and knowledgeable young business women who was determined to mark her mark in the Events Business Industry with her upcoming business GLOWNZ.

When Te Miringa pitched her business idea to us we were obviously on board! Te Miringa wanted to create an event styling business that was afforable to those seeking her work. By comparing the prices of other event styling businesses within New Zealand Te Miringa was able to create an affordable service that aimed to be cheaper than those already established in the events industry. As a clothing rental that aims to bring in beautiful yet affordable clothing to our customers we jumped on Te Miringa's idea. But unfortunately in the end we both found it too hard to have Te Miringa's ring light sitting on display in our studio all while Te Miringa organised transportation of her ring light.

As a result of this business idea being too hard for both parties involved Te Miringa ended up setting up her own business after this. Since then we have seen this business absolutely skyrocket and expand the amount of event styling rentals she had to offer.

After getting to know Te Miringa personally we thought you should too!

Here's what we asked Te Miringa so you can get to know her better:

What is your name?

Te Miringa Maia Marere Parkes

What is the name of your business?


How many years have you been in business?

1 year.

Did COVID-19 affect your business? If so, how was your business affected and how can we help as a community?

YES! Due to COVID-19 the entire events industry collapsed which meant we had all our events lined up cancelled and have zero business for the past 2 months. And the events industry has not picked up yet either and I'm not too sure when it will so I haven’t had much interest now either. And due to COVID-19 I have not been able to finance the business which has led me to change my direction and instead of being a full on event styling hire business I'm going to be selling most of our stock and only hiring out giant numbers and becoming a Events prop hire business! Maybe doing the occasional balloon garland haha it is easier and more doable for me at this time.

What made you want to start up your own business?

I’ve always been passionate about business! I remember when I was about 8 me and my mum designed these cute feather hair pieces and sold them at the market. My mum helped me at the start but then left it up to me to sell them and work it out. My mum is an entrepreneur and an idealist so I definitely get it from her haha. I then went on to University to explore more of what the business world has to offer and fell in love. Ever since my first year at University I’ve been cooking up possible business ideas that I’d like to do hehe I’ve also always wanted to be my own boss haha. I think I've had 2 proper jobs in my time and I just couldn’t do it. It just wasn’t for me. But the thing that pushes me the most is my Family. They make me want to build an empire so I can provide for them.

Do you study? If you study, what are you currently studying and how many years are you into your studies?

Yes I do! I study at The University of Auckland doing a Bachelor of Arts and Bachelor of Commerce conjoint. My Arts major is Maori and my Commerce majors are Accounting and Innovation & Entrepreneurship. I am currently in my third and second to last year of study!

Once you finish university what do you think you'll do from there? 

I’m currently selling GLOWNZ to pursue another business venture so I think I will just continue to start up businesses. Learn, grow, and my dream goal is to inspire young Maori wahine that they can do whatever they want to. You do not have to come from anything because I didn’t however I had a dream and i'm going for it! You can too x

What's one unique thing about you that you would like our community to know? 

Well I'm very proud to be a young Maori wahine just doing it! The unique thing about myself is that I don’t ever have an agenda to satisfy my own needs. I’ve always grown up in a big family (I have 11 siblings and about 1000 close family members haha) and we always do it for each other. So a unique thing about me is I do everything as a collective and that is always my drive and end goal.

“Ehara te toa i te toa takitahi engari he toa takitini”

What is it like being a Māori woman in business?

Well I find that I have a couple of barriers to get past, for one I'm young (20 years of age) and a lot of the times people don’t take you seriously or give you a chance (hence why I make it happen myself hahaha). I’m also a woman and we face our own challenges trying to get into the business space. And then I’m also Maori which is a challenge itself especially with the systematic racism built in. But at the end of the day I work hard day by day to make sh*t happen for myself and my family. There is no barrier that’ll stop me from succeeding! Don’t get me wrong, I have bad days, and a lot of bad days hahaha but I just think of the dream of supporting my family which gets me through!

What's one piece of business advice someone has given you that has always stuck with you?

The only way to grow is through learning... The only way to learn is if you get things wrong. It is okay to get it wrong.

What's one piece of business advice you would like to share with our community?

At the core and at the end of the day, if you are passionate about what you do in business, you’ll succeed no matter what. And make sure that ‘success’ is your view of success, not someone’s view of success.

Find more from Te Miringa via her instagram @temiringa_parkes

Find more from Te Miringa's business we mentioned @glownz_ 

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